Welcome to The Muscle Shop, your premier destination for high-quality supplements and nutrition products. Established in 2015 inside the Jefferson Barbell Weightlifting Club in Watertown, NY, The Muscle Shop was founded on a simple yet powerful principle: prioritize healthy, high-quality foods over supplements. Our journey began with a strong commitment to supporting athletes and fitness enthusiasts with the best nutrition possible.

Our Beginnings

It might sound odd for a supplement store to say "prioritize healthy high quality foods over supplements", but the building blocks of supplementation begins with a foundation in proper diet. At The Muscle Shop, we initially focused on promoting the benefits of whole foods and balanced diets. Our founder's philosophy was rooted in the belief that supplements should complement, not replace, a nutritious diet. This approach guided our early days and continues to influence our product selection and customer service.

Our Evolution

Starting with Nutrabio, a brand known for its commitment to transparency and purity, we quickly gained a reputation for offering top-notch products. As our community grew, so did our range of offerings. In 2022, we expanded our partnerships to include renowned brands like Black Magic, Mutant, VMI, Rule1, Hi Tech Labs, Nutrifitt, Abe, and Inspired. Each of these brands aligns with our mission to provide the highest quality supplements available. We add new brands regularly, as we sample, test and gain feedback from the customers in our brick and mortar location in Watertown, NY.

Our Commitment

At The Muscle Shop, we are dedicated to offering exceptional customer service and competitive pricing. We carefully select our products to ensure they meet the highest standards of quality and effectiveness. Our team is passionate about fitness and nutrition, and we are here to support you on your journey to health and wellness.

Why Choose Us?

• Highest Quality Products: We partner with industry-leading brands to bring you supplements that are pure, potent, and proven to work.
• Exceptional Customer Service: Our knowledgeable and friendly staff are always ready to assist you, whether you're looking for product recommendations or nutritional advice.
• Competitive Pricing: We believe that everyone should have access to top-quality supplements without breaking the bank. That's why we offer our products at prices that are fair and competitive.

Join us at The Muscle Shop, and let us help you achieve your fitness goals with the best products and support available. Thank you for being a part of our community.

For more information and to explore our product range, visit muscleshopusa.com.